Web Monitoring Services
Don’t let anyone make money from your trademark or brand online
Brand names and identities can be easily abused online to promote competitors’ websites and counterfeit goods, or to damage the real owner of a popular brand or business name.
One of the most frequently used ways to abuse a brand is to include the name of the company or one of its most popular products in a Pay per Click campaign and benefit from someone else's good name. Another form of abuse is the registering of a company or product name as part of a domain name to divert unaware customers to counterfeit goods or competitors’ websites.
Our Web Monitoring services will identify if your brands are being abused and by whom, and scan the Web in search of the domain names that you should register in order to prevent infringement. The most relevant forums and blogs of your sector are also scanned and monitored to find out what your customers and online users are saying about your online business, brands, products and services.
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Brand Infringement
Identification of cases of abuse and infringement and formulation of the most effective prevention strategies.
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Brand Development
Detection of the most frequently searched keywords and registration of the corresponding domain names.
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Brand Profile
Monitoring of the most popular sector-relevant blogs and forums and identification of valuable comments and feedback left by users.
